GW’s Master’s in Strategic Public Relations

KEEP PACE WITH AN ADVANCING SECTOR

Today’s leading PR professionals employ more than traditional approaches in the new-media world. Wireless technology, viral marketing, and on-Line communicating have forever altered how information is shared.

We present a thorough strategic public relations education that reflects the ever-changing communications landscape. Our students develop a usable portfolio and master the skills needed to turn into a top PR professional.

LEARN FROM EDUCATORS WITH EXPERIENCE

Our students learn from experts in Fortune 500 businesses, non-profits journalism, government relations, issues and disaster management, and public relations that are global. We provide a hands-on, practical instruction that instructs how to get results.

TAKE ADVANTAGE OF GW’S LINKS IN THE STATE’S CAPITAL

While our program provides our students with the understanding of how politics and authorities impact business, technology, and communications, it’s focused on preparing students for a wide array of communications professions, including politics. A number of our students work at important PR companies or in communications functions with organizations, nonprofits, and corporations, and a few work on Capitol Hill or.

The master’s degree program in Strategic Public Relations delivers a comprehensive strategic public relations education that reflects this challenging and dynamic profession. You’ll master core public relations skills and the practical application of strategic thinking, including media relations, public opinion, strategic marketing, speechwriting, crisis management, lobbying, strategic communications, and consumer behavior.

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